What began in 1986 as an idea of two motorhome enthusiasts is now an established name in the compact premium motorhome segment. For four decades, la strada in Echzell has been developing and manufacturing high-quality campervans that stand for reliability, well-thought-out concepts, and precision craftsmanship.
With around 50 employees, three model series, and a Europe-wide network of contractual partners, la strada remains true to its mission even after 40 years: to build motorhomes that provide people with long-term safety and reliability. The anniversary is an opportunity to look back—and at the same time to look ahead with new ideas such as smart caravanning.